AIC - Insights for the visitor economy

Trusted by leading destination managers and tourism operators

"AIC have given us and our partners insights we’ve never had before."

Stacey Linton
Head of Strategy and Insights, Tourism Bay of Plenty

Key features

The most comprehensive view of a destination on the market today

Real time insights that support planning and monitoring.

Our data gives a 360 degree view of a destination and ensure you are the expert in your destination.

Our aggregated data provides insight into who is visiting and why, without the need for costly surveys.

Forward Demand Monitor

Reduce costs and maximise revenue using AIC’s unique market intelligence solution.

Plan staffing & inventory based on real-time forward data.

Time effective marketing campaigns.

Benchmark performance against market level averages.

Destination Explorer

Monitor competition, assess opportunities and improve destination management with the most comprehensive view of a destination available.

Get a complete view of your market.

Benchmark & track performance.

Identify gaps for product development.

Visitor Insights Dashboard

Market level visitor profiles and location level sentiment information that gives a broader understanding of customer segments and experience.

See long term visitation trends.

Understand who is visiting and why.

Gain a clearer understanding of the visitor experience.

Our friendly team would love to hear from you.

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